Yelena Kreyndel

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Yelena Kreyndel

A digital collage of a chaotic cityscape with skyscrapers, traffic, and noise, overlaid by a calm figure meditating above it all, surrounded by radiant light symbolizing peace amid chaos.

Your Life, Your Priorities: How to Stay Sane in a World That's Losing Its Mind

The World Is on Fire (and You Still Have to Function) Let’s be honest — the world isn’t slowing down anytime soon. You wake up already behind: unread messages, bad news, endless opinions, another “urgent” update from somewhere. It’s easy to feel like your brain is no longer

One Patient. One Crisis. One Opportunity: Designing AI That Puts Humans First

One Patient. One Crisis. One Opportunity: Designing AI That Puts Humans First

Lost in Translation: Linda’s ER Odyssey Linda,71, didn’t know what was happening to her. Headache. No sleep for three days. Minor cough. She went to the doctor. Got a prescription for the headache. “Take Tylenol and take it easy,” the doctor said. Back home, things got worse.

Don’t Sell AI for Design Systems — Fix the Basics First

Don’t Sell AI for Design Systems — Fix the Basics First

Everyone’s talking about AI + design systems like it’s the next growth hack. Conferences fill with MCP server demos, Figma Make integrations, token automation pitches and consultants promising to “10x your velocity with agentic workflows.” If your company is already running at that level — congratulations. You’re in the

10 Costly Mistakes Designers Make When Building Android & iOS Components — and What to Do Instead

10 Costly Mistakes Designers Make When Building Android & iOS Components — and What to Do Instead

Designing for mobile isn’t about forcing one platform’s logic onto another — it’s about mastering each platform’s DNA to create experiences that feel intuitive, natural, and unmistakably native. Yet many designers fall into the same traps: cloning iOS for Android (or vice versa) — forcing consistency where it

Why Design Systems Fail — and How to Prevent It

Why Design Systems Fail — and How to Prevent It

Design systems are often introduced with high hopes: they promise consistency, efficiency, accessibility, and a shared language between design and engineering. But while many organizations start strong, too many design systems eventually stagnate, lose adoption, or fade into irrelevance. The uncomfortable truth is: a design system doesn’t fail overnight.