Yelena Kreyndel
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Human-centered design

One Patient. One Crisis. One Opportunity: Designing AI That Puts Humans First

One Patient. One Crisis. One Opportunity: Designing AI That Puts Humans First

Lost in Translation: Linda’s ER Odyssey Linda,71, didn’t know what was happening to her. Headache. No sleep for three days. Minor cough. She went to the doctor. Got a prescription for the headache. “Take Tylenol and take it easy,” the doctor said. Back home, things got worse.
Yelena Kreyndel 09 Nov 2025
10 Costly Mistakes Designers Make When Building Android & iOS Components — and What to Do Instead

10 Costly Mistakes Designers Make When Building Android & iOS Components — and What to Do Instead

Designing for mobile isn’t about forcing one platform’s logic onto another — it’s about mastering each platform’s DNA to create experiences that feel intuitive, natural, and unmistakably native. Yet many designers fall into the same traps: cloning iOS for Android (or vice versa) — forcing consistency where it
Yelena Kreyndel 28 Oct 2025

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